As people stay in the work force longer, there is growing pressure to look young in order to stay competitive in the job market.
More and more women and men of a certain age are seeking out cosmetic procedures to boost their image and self-confidence.
Cherry Hill's Dr. Steven Davis of Davis Cosmetic Plastic Surgery says he has seen the trend and understands the motivation.
"They really want to look as good as they feel, and they want to present that to people. Just because they get older, they shouldn't be looked at differently," he says.
Once relegated to the rich and famous, plastic surgery is now common among everyday people.
Ted Harrington of Turnersville, New Jersey says, "I'm a financial adviser and I see clients on a regular basis, and from time-to-time they would say to me, 'gee you know, you look tired.' I may have got a good night's sleep, went to the gym, got dressed, came into work and I'm ready to go and the first client would say, 'you okay? You look tired."
Dr. Davis says, in Ted's case, injections did the job.
"I had Restylane, and had some injections to build my face up as opposed to plastic surgery," said Ted.
And, Dr. Davis says there are new procedures, endorsed by the FDA, that do not involve surgery. "Cool Sculpting" is body contouring that gets rid of "fat pockets."
"It sounds like it's too good to be true, but it really works," said Dr. Davis.
Susan Tomasini of Marlton, New Jersey is a former model now working in the medical industry, and she tried it.
"I work long hours. I don't have time to go to the gym as much as I would like to, and we're always looking for some sort of quick fix. The cool sculpting products have actually helped me with this," said Susan
Dr. Davis adds, "It's not so much as trying to make somebody look who they're not, they're just trying to make themselves feel better about themselves and look better. It's not such a crazy thing if you really take it the right way."
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